The following services are included with EVERY episode! If you need more, check out the additional options listed below!


Audio enhancement and mixing

Audio enhancement is all about making the audio sound it's very best. this is where we run processes like noise reduction, compression, vocal leveling, equalization, reverb, dynamics processing and any other process that will maximize the quality of your vocals.

Manual Editing

We listen through every second of raw audio, and remove things like, false starts, stuttering, “umms” and “ahhs”, etc.

Example:


Show notes creation

Show notes are a description of what is discussed on the episode, links to "resources mentioned" and links that enable listeners to connect with the guest and host! In addition to providing potential listeners more information about the episode, show notes are also a key element for search engine optimization (SEO).

Example

Michael Feng was looking for a problem to solve, so he spent September of 2018 talking to everyone he could in the crypto space. The notion of liquidity kept coming up, and without knowing exactly what the solution might be, he and his team set out to answer the question: How do you create the liquidity necessary to attract traders to cryptocurrency markets?

Michael is the co-founder and CEO of Hummingbot, a platform that allows users to run their own high-frequency market making bot and automate crypto trading. Today, Michael joins us to discuss the Hummingbot thesis that market making can be done safely by anyone. He walks us through the differences among the three off-the-shelf strategies provided by the platform and describes how users can customize their own and share ideas on the Hummingbot community forum.

Michael also weighs in on the technical and regulatory challenges associated with market making on DEXes, the centralized and decentralized exchanges supported on the platform, and the startup’s plan to monetize by way of liquidity bounties. Listen in for insight into the traction Hummingbot has gained since its launch in April and learn about the software’s surprisingly diverse user base, including individuals in emerging markets, token projects, and even quant funds.

Today’s Topics

[:55] Michael’s background in finance and engineering + how being out of options led to the founding of his first company

[4:38] How Michael developed an understanding of Ethereum and the potential applications of blockchain to finance

[6:00] What inspired Michael to iterate on the idea of making asset management more efficient

[7:14] The products that Michael built within CoinAlpha to democratize the hedge fund platform

[10:22] How talking to people in the crypto space motivated Michael to solve for liquidity

[12:08] How Michael defines liquidity using bid-ask, depth, and volume

[14:05] The technical and regulatory challenges associated with marketing making on DEXes

[17:42] Hummingbot’s thesis that market making and arbitrage can be done safely by anyone

[22:48] Hummingbot’s current command line interface and how the product might evolve moving forward

[24:16] The centralized and decentralized exchanges supported by Hummingbot

[25:20] How Michael and his team think about security + why they chose to make Hummingbot open-source

[26:58] Hummingbot’s plan to support automated market maker models as well as non-financial markets (e.g.: sports betting)

[28:56] Creating customized strategies on Hummingbot that apply to any market

[30:18] How Hummingbot is creating forums for users to discuss various strategies and exchange information

[31:45] The traction Hummingbot has gained since its launch in April and the surprisingly diverse user base

[33:37] Hummingbot’s plans to monetize by way of liquidity bounties

[34:31] The role the Hummingbot team plays in verifying trading volume

[35:53] The differences among arbitrage, cross-exchange and pure market making strategies + the potential profitability of each

[40:04] Hummingbot’s approach to avoiding alpha decay

[42:30] Hummingbot’s work to prevent front-running and gaming the system

[43:59] Why the openness associated with DeFi resonates with Michael

[45:14] Michael’s take on Hummingbot’s competition

[46:14] Hummingbot’s plans to play in all four of the basic quantitative trading strategies

[47:11] What’s next for Hummingbot in terms of improving user experience and perfecting liquidity bounties

[48:14] Hummingbot’s approach to growth (i.e.: local meetup, onboarding new exchanges)

Connect with Hummingbot & Michael

HummingbotHummingbot on GitHubHummingbot on DiscordHummingbot on TwitterHummingbot on YouTube,

Bay Area Quant/Algo Crypto Traders Meetup

Michael on TwitterMichael on LinkedIn

Connect with Thomas

Thomas on Twitter

Resources Mentioned

NitroCoinAlphadYdXCoinAlpha Basket ProtocolAbraIDEXFINRARobinhood0xBamboo RelayBinanceCoinbase ProBitfinexKrakenVeilSportsbetOpenSeabitPredictKaggleQuantopianRadar RelayTRONCosmosPolkadotHarmony


Social Media AudioGram

We use an audio clip pulled from the episode with a static image that can be used to promote the episode across social media platforms. We create one size for Facebook/Twitter/LinkedIn and another size for Instagram.

Example


Pull-Quotes

Pull-Quotes are transcribed quotes from the episode that will grab the readers attention and entice them to become a listener. These can be used for promotion before and after the episode is released.

Example

“Fund administration is not just a technology problem, it’s also a trust problem.”

“Rule #1 as a startup is, if you’re not growing, you’re actually failing.”

“What product managers should do is go out and talk to people and understand what problems are out there. What you’re NOT supposed to do is come up with some solution that you think is going to be great because you’re so smart and just launch that solution no matter what.”

“How do you create the liquidity necessary to attract traders into a given market?”

“The thesis behind Hummingbot is that there are not enough market makers out there and that market making is something that anyone can do.”

“The biggest difference between fiat markets and crypto is direct market access. What that means is, the exchanges in crypto all offer APIs that are available to everyone, and they also make data available for free.”

“A closed-source piece of software always has vulnerabilities.”

“The notion of markets transcends simple financial exchanges. I’m really excited about the prospect of supporting non-financial markets in the future.”

“[Hummingbot is] really just a platform that connects to different markets and abstracts the different APIs on those markets to a single, higher-level one.”

“We’re in the business of being an intermediary for liquidity.”

“We want to make sure that whatever we create, we’re not going to let our community be gamed.”

“[DeFi is] about allowing anyone in the world to have these financial superpowers that were only available to banks or hedge funds in the past.”


Post Excerpt/Apple Podcast Summary

A Post Excerpt is a two to three sentence description of the episode. This is useful for SEO purposes as well as in the "iTunes Summary" Field that has a 512 character limit.

Example:

Looking for a problem to solve, Michael Feng spent September of 2018 talking to everyone he could in the crypto space—and the notion of liquidity kept coming up. Today, he joins us to explain how his team built Hummingbot around the thesis that market making can be done safely by anyone.


ID3 Tagging

ID3 Tagging is data embedded within the MP3 file. This includes info like the name of your podcast, The Episode Title, your website, artwork and additional information for your listener.

Example

Wyre Talks ID3 Tagging3.png

Social Media Promo Blurbs

These are text blurbs that can be published on social media to promote the episode upon release. We write one version for Facebook, LinkedIn, and Twitter.

Example

Twitter –

Interested in customizing your own #marketmaking bot? Listen in as CEO @fengtality explains how @hummingbot_io can help you automate #crypto #trading! #arbitrage #liquidity #wyretalks

Other Platforms –

What are the differences among the arbitrage, cross-exchange and pure market making strategies available on #hummingbot? Listen in as cofounder and CEO Michael Feng walks us through his platform’s off-the-shelf bots and the potential #profitability of each!


Episode Delivery

When the episode is complete, we will upload everything to a Dropbox or Google Drive folder OR we can handle posting/scheduling on your media host & website for an additional charge.


 

Want Even More? Check out these additional options

 

Episode Artwork

starting at $65 per month + One time template design charge

We start by designing a template on Canva and then customize each piece of episode artwork with graphics, episode number, guest name, episode title etc.

Example

Podcast Episode Artwork Example3.jpg

Media Host Posting

Want us to post and publish your episode? No problem! The media host we recommend is Libsyn but we can upload, post and schedule a podcast for release on whatever media host you use!

$40 per month


Website Posting

Posting each episode to your website is a great way to boost your website’s SEO and give your listeners a way to listen from their computer. We add the Title, format the show notes with the correct headings, add SEO tags, a Target Keyword and the post excerpt. Then we add the media player and either schedule the episode for release or save it in draft status for your review!

$65 per month


Episode Video Promo

If you record video, we can use a clip to promote your episodes across social media and on Facebook. We add music to the clip and add captions for maximum impact!

$120 per month

Example


Episode Video Version - Full

If you record video, we can enhance the audio, and provide a full length video version of your episode for your audience to enjoy!

$130 per month

Example


Episode Quote Artwork

Make your pull-quotes beautiful and use them for promotion of the episode!

$50 per month (5 per episode)

Quote Artwork Example.jpg

Social Media Promotion Scheduling

We can schedule promotional posts for the episode across your social media accounts. Pricing varies and is determined by specifications.

Starting at $100 per month